Who is Ntrypoint Media?
We are a young online services company that is committed to bridging the gap between social media and clinical research and improving your patient recruitment and retention results. Our team of professionals based in Frisco, Texas USA has decades of experience in programming the Internet, creating compelling marketing programs and analyzing large-scale datasets to produce rich, actionable insights.
We came together after facing life changes caused by chronic diseases to help patients, clinical research associates, principal investigators, clinical research organizations and life sciences firms better collaborate and achieve major breakthroughs in human life. |
 Test drive it now. |
Back to Top
What problem does Ntrypoint Media solve?
From your patients' point of view, they are overwhelmed and stressed out because their lives are busier, healthcare costs are increasing and financial futures are at risk. They are aging or caring for aging loved ones and coping with chronic health conditions. Millions go online every year looking for help with these life changes. However, online portals lack personalization, a secure way to share intimate experiences with family and friends, a seamless way to connect with professionals and a meaningful way to support advancements in clinical research.
From your perspective, a challenging economy, lots of competition and more regulation is making costs shoot through the roof and patient recruitment often a grueling challenge that takes up over 25% of your time. You're not sure what social media and social networking can do to help, but you're thinking about testing them out to expand your recruitment and retention efforts. You don't know where to start. Ideally, you need to target your messages to just the right audiences at the right time while keeping your investment level low.
Back to Top
How is Ntrypoint Media different from other forms of media?
Niche social media sites like PatientsLikeMe only capture a bird's eye view of a patient's life experiences and general social media sites like Facebook have given way to clutter and lack of focus. Developing customized websites for every study typically involves reinventing the wheel, higher costs and starting recruitment from scratch with each clinical trial. Ntrypoint Media has designed our Online Research Community Platform (ORCP) based on Good Clinical Practice and information security best practices to engage you with your target audience more effectively and efficiently. You benefit from our economies of scale, which gives you unprecedented access to internet user audiences for your clinical trials.
Benefits you gain with Ntrypoint Media:- Specialized social networking tools that your ideal patient can trust to share intimate experiences while giving consent to let you track their real-time interactions—not static reports or data dumps.
- A community that engages your patients before, during and after your clinical trials—increased retention and nurturing of potential candidates for future studies.
- A viral effect on your recruitment campaigns—potential and current patients refer new participants to your studies.
- A built-in rewards system that creates more incentive for participants to stay active in the community—like a social networking "points" program.
- A targeted audience of likely patients with whom you can share messaging about your clinical research studies—better results than mainstream and mass media marketing campaigns.
Back to Top
When should I use Online Research Communities?
You can leverage Ntrypoint Media's Online Research Communities at anytime throughout your clinical development, both pre- and post-marketing.
Clinical research professionals who manage studies can use our Online Research Community Platform to transform patient relationships and increase participant retention. By tapping into the fabric of how individuals, their families and social networks live, work and play, you can respond more effectively with targeted recruitment campaigns and design your protocol with their concerns and needs in mind.
Back to Top
Who are the audiences I can reach with Ntrypoint Media's Online Research Community Platform?
Everyone. Ntrypoint Media's Online Research Communities are making a difference for:
- Mom's raising young children
- Daughters caring for parents
- Husbands suffering from chronic illnesses
- Cousins battling cancer or heart disease
- Couples coping with sexual dysfunction
- Sisters trying to lose weight
- Brothers fighting alcoholism or drug addiction
- Friends remembering difficult pasts
- Widows grieving from their loss
- Youth drowning in depression
Back to Top
